Marketing, eMarketing & Self-Promotion for Solopreneurs • Free Weekly Marketing E-tips
The Solo Way - Online Marketing Resources for the Savvy Solopreneur
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The
Solopreneur's Personal
Branding
Toolkit

Branding—communicating who you are as a business and what makes you unique—can make the difference in whether your customers decide to do business with you or your competitor.

Learn how branding, done right, can give you an edge!

Learn More…

Do you want more customers now, but don’t like marketing or not sure how to do it right?

You’ve seen the super-successful solopreneurs. They make it look easy. They have loyal customers who keep purchasing over and over again, they’re taking on new clients regularly, and they even take breaks for vacation and down time. You might have wondered, “What do they know that I don’t?”

It’s not easy being a solo biz owner. Maybe you are working long hours but not seeing the rewards. Maybe you want more clients, but have no extra time, energy or dollars to invest to get them.

Or you’ve forgotten what it feels like to spend a day with your family, just kicking back.

Do you ever wish you could reach that point with your solo biz, where you are working with your ideal clients and have a stable cash flow?

You need jobs, but when you get a new project, you’re so busy you don’t have time to line up new clients. Then the job is done and you wonder where the next one will come from.

Or maybe you have enough work, but it’s coming from one big client and you don’t know what will happen if your services are no longer needed.

Maybe you have a business, such as real estate, that depends on “serial sales,” each with a different client.

The situation may be different but the solution is the same: A stable income and increased sales depend on your ability to market. Not just in your down time, but steadily, consistently, in the “feast times,” too.

Does it seem like marketing takes too much time and money?

You’ve probably struggled with some of these issues:

• No time to find the marketing strategies that work? Getting information from the Internet can be like drinking from a fire hose. Free information is plentiful, but how do you know the good advice from the bad? With the The Solo Way, you won’t just get the latest trends, but practical advice with what it means for you and your business— delivered to your e-mail inbox every month.

• No budget to hire professional marketers? You’ll get proven advice, resources, and tips in a monthly ezine packed with practical ideas to launch right away. And practical take-aways to help you manage your new marketing activities.

• Technologically challenged, or just have no spare time to research effective e-marketing strategies? From the newest in web marketing strategies to the secrets that the savvy e-marketers are using, you’ll get the answers.

• Don’t know a press release from a sales letter? We give you the very best marketing tools and the knowledge to know which works best when. You’ll also get helpful samples and before-and-after marketing pieces. Print them out and put them to work now or file them for future use.

• Can’t decide which projects are more cost-effective to complete in-house and when you might need professional help? We give you advice to help you sort it all out. Unlike the membership subscription sites that just repackage articles found elsewhere on the net, MarketingYourSmallBiz.com presents fresh, original ideas—every month.

Order now, only $249 for the entire year.

What makes The Solo Way e-pub unique?

The Solo Way is full of practical advice to help you escape from the feast-or-famine syndrome and get you on the path to a steadier cash flow and a more manageable workload.

You’ll learn the secret to driving more sales and keeping your solo biz cruising along: consistent and effective marketing.

Each issue contains:

• The 15-Minute Marketer- Quick and easy tips and strategies to make marketing a part of your regular routine and to start getting results—with an investment of just fifteen minutes a day.

• Online Marketing Column- The very best, most up-to-date strategies for attracting your ideal clients with e-mail marketing messages, web site sales, blogs and other electronic tools.

• Copywriting Corner- Easy-to-learn strategies to make your marketing pieces more powerful and sales-focused.

• Feature Articles- From finding your unique selling proposition and ways to get free press for your business to using social media as a marketing tool and marketing with e-newsletters, you’ll learn what’s working for solopreneurs.

• Take-aways and Sample Marketing Pieces- Get an instant picture of how just a few changes can power up your marketing pieces with our before-and-after samples.

• Tools and Resources Section- Information on the latest tools—books, conferences, web sites, and free resources—to help your marketing and sales get better results.

All This —and Risk-Free?

Try the The Solo Way for 60 days. Put all the practical ideas to work. If it’s not everything you expected, just let us know and we’ll refund 100% of your subscription, no questions asked. You still keep your first two issues, on us.

And if you subscribe to The Solo Way now, we’ll give you an additional issue free!

P.S. We’ve just published a brand-new ebook, “The Solopreneur’s Personal Branding Toolkit.” It’s chock full of tips for building and strengthening your own unique personal brand. It’s a $19.95 value, but yours free for subscribing.


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